Kyle Challancin | Designer
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MAMACITA'S


 

 
 

Mamacita's

Mamacita's is a small business I started with my mother in 2015. The two of us wanted to create and sell a healthy, delicious fresh salsa based on a recipe of hers to sell in stores with no added preservatives. I created the logo and brand identity to span from the label to the website to the recipe cards we give out at samplings with recipes that use our Salsa Fresca. With future products on the horizon, the brand identity will be able to transfer over to new labels and marketing material so that everything is perfectly cohesive.